Charity Will Never End Poverty, Opportunity Will

She visited Africa. Saw a poor, rural village where women had to walk miles for their daily water. Feeling deep emotions, the woman pulled out her check book and paid for a water well for the village.

It was a great act of kindness. 

However when she returned after several years, she was dismayed to discover that the well was not being used. It had not been used for some time. The people in the village had a well, but it had no “water department.” There was no one trained to maintain the well. Calling in a maintenance crew from the city was far beyond the reach of the local people.

People in another area once lived off the fruits of their farms. Then large corporations entered the area with the idea that the climate was great for growing crops that would be in great demand in North America and Western Europe. 

Colluding with corrupt local and national government, the company bought all the land, threw the farmers off their land, and hired them back at extremely low wages to grow the crops. That happened many years ago in places where pineapples grow. We enjoyed pineapple. The people now had no way to grow their own food and not enough money to buy it. They were modern slaves in effect.

Ethical business

That same effect happened with coffee. By the time ground coffee reaches the grocery store, it has gone through so many “middle men” that there is not enough money to pay the farmers.

I have bought whole bean coffee for years “fair trade” from a small roaster in Tennessee–Just Love Coffee. Fair trade coffee cuts through the layers and pays the farmers a fair price for their labors.

The next step is “direct trade.” A local roaster buys beans directly from farmers he met while on a short-term mission trip. 

Is it possible to run an ethical business that benefits the community, employees, suppliers all the way to the grower?

I think so. I’m an angel investor in a coffee shop due to open in 4-6 weeks just down the street from where I live. High Grounds Cafe touts a “quadruple bottom line.” (The Website is under construction, too.) We will buy our beans fromthe roaster I just mentioned.

The quadruple bottom line?

  • Spiritual
  • Economic
  • Social
  • Environmental

The working foundation is to be ethical in all our dealings–whether with the building code people, employees, customers, community. And the farmers who grow our beans.

I’ll have more to say in the future. Next month I’m heading to Colorado Springs for a conference of Christian business people with the same outlook. How can we help plant sustainable businesses in areas of abject poverty? Something that truly changes the lives and outlooks of the people rather than just handing out money.

Money is essential help following a disaster such as we just witnessed in Nepal. But giving money is not a sustainable aid package. Changed lives–that is sustainable.

Tags: , , ,

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: